In addition to customer loyalty programs, CRI is having great success marketing and driving undiscovered traffic.
CRI has the ability to specifically identify drivers of specific makes and models of vehicles by year, within zip codes of your choice.
We scrub this conquest list against your DMS and deliver a final list of qualified prospects in your PMA. We then market to these customers by direct mail or multi-channel communication.
You only pay for new prospects we uncover after we scrub against your DMS, and the ROI is tremendous.
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CRI provides a list that is 94% accurate. Data is scrubbed daily to ensure the cleanest list possible, and comes from:
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- DPV (Delivery Point Verification)
- Cass Standardization
- NCOA (National Change of Address)
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