Increase Fixed Operations Revenues and Sales Opportunities
CRI now offers an automated solution for proactively identifying automobile recalls and driving additional warranty and service revenues to your dealership.
The process is simple – CRI checks VIN’s from your DMS for open manufacturer recalls, contacts those customers, and drives them to your dealership.
On average, 1 in 8 VIN’s in a dealer’s DMS has an outstanding recall. We identify these customers, and work to drive them into your service bays, creating a new revenue stream for the dealership. This program is a win-win for the dealership and your customers.
We currently process recalls for:
- Ford Lincoln Mercury
- General Motors (all makes, including Saturn)
- Chrysler/Dodge/Jeep
- Honda
- Mazda
- Volkswagen
Approximately 75% of recall customers have Customer Pay work performed, at an average of $277 per RO. Take advantage of tremendous response rates and increased revenue. |
